Out of all the posts and discussions on “SEO Profiling” through the years and with all sorts of opinions as well as speculation on what Google possibly wants or doesn’t want to know about someone’s SEO efforts, I believe there are finally some answers available for the taking as GOOG’s latest patent is sure to clear the air on some or all of these theories and misconceptions from both sides of the fence. A new Patent Application dated August 14, 2012 called “Ranking … [Read more...]
Two Different Google Penguin “Death Messages” from Webmaster Tools
Who knew a Penguin could be so deadly? Losing your traffic and search positioning on Google is bad, real bad. Showing up on Bing or Yahoo near the top of search is just sort of cool, but it doesn't really make much difference to your business. Sure it might make you feel all warm and fuzzy inside seeing you up at the top there, but even competitive terms, year over year, don’t seem to yield much traffic. Google, on the other hand, makes or breaks your business, … [Read more...]
Google Webmaster Tools Now Offers Email Alerts for Crawl Errors
Google Webmaster Tools has been fairly popular for some time but it’s popularity is beginning to grow even more quickly. Much of this new found fame is due to the messages being received by a wide range of webmasters (over 700,000 recently), primarily from, or what seems to be from, the changes rolled out in Google’s Penguin update. Equally significant is the significant buzz and publicity surrounding the fact that receiving these messages is generally bad news for your site … [Read more...]
Bing Update Pleases Developers: Webmasters Can Disavow Links
Microsoft's Bing search engine is now offering web developers a tool to disavow malicious links. Bing Webmaster Tools features a small gadget that allows people to submit domains that apparently link to a legitimate page from poor quality sites. Individual pages and directories can also be submitted in the disavow links page. Web developers with SEO on their agenda often wish they could disavow links. Unnatural links and other black hat spam policies can hurt both a site's … [Read more...]
Google Unleashes Limitless Liability for Websites with Penguin Update
Never before has there been a negative factor when it comes to hypertext links, until now. On or around April 28th 2012, Google released its latest algorithm update dubbed “Penguin”. This update was specifically targeting web sites which have characteristics indicating they have used tactics to build what Google refers to as “artificial” or “unnatural links” pointing to them. Web sites which are deemed to be using methods of generating what Google feels are “unnatural” or … [Read more...]
Google Penguin: After Carefully Measured “Blowback” Penguin Released
In the beginning of last month (April) Google announced the release of a large scale update to its search algorithm which took place in late February. This particular update, which is referred to in the webmaster community as “Panda 3.3”, has been considered an extension of previous updates which have taken place over the last year ("Panda" through "Panda 3.3") but are unlike those which are related to content, identifying the originators of content, and brands - what Google … [Read more...]