WEST PALM BEACH, FL – Have you recently noticed your lead forms being filled out with fake information, phone numbers that don't work and/or email addresses that bounce back? Google's Display Network (GDN) and Microsoft's Audience Network (MSAN) both serve ads across a vast number of websites, apps, and video content. While both companies have robust fraud detection systems in place, bot traffic and fraudulent interactions can occur within these networks. Here’s … [Read more...]
Would You Rename Your Software Business And Change Web Address For $5.2 Million?
PALM BEACH, NY – In April 2011, a south Sweden based company called “Xcerion” changed the name of its cloud file hosting service to “CloudMe” and registered a U.S. federal trademark for the same moniker. The company had purchased the domain name “CloudMe.com” just three to four weeks earlier; the service had been previously known as “ICloud” and had been operating on the Internet domain “icloud.com” holding a corresponding registered trademark for the term “ICLOUD” … [Read more...]