PALM BEACH, NY - Wow, the New York Times has taken a firm and unique approach to the news and industry buzz surrounding the sale of the .ORG registry to private equity firm, Ethos Capital. Bash the domain in a hitpiece to level the playing-field in what it calls the domains' opportunity to be used by a host of bad actors, all whom reap the benefits of dot-org’s "false association with credibility." In an opinion piece published yesterday by Sam Wineburg and Nadav Ziv, an … [Read more...]
Google Determined to Remove URLs from Search Results; Replace with Breadcrumbs
PALM BEACH, FL – It seems that Google, the world’s most popular search engine, is determined to do away entirely with URLs in its search engine, no doubt further increasing its position in, and not to mention, the value itself of “alternative URLs” by completely removing a person’s ability to subconsciously decide whether a site is trustworthy based on the URL itself. I touched on this topic back in September 2018 when I wrote “EVIL: Will Google Do Away with Domain Name … [Read more...]
Gargiulo Reiterates Necessity for .COM in New Forbes Domain and Branding Article
NEW YORK, NY - Michael Gargiulo, owner of VPN.com, a group of virtual private network consultants, is also part of what Forbes Magazine calls its “Forbes Technology Council”, an invitation only community for senior technology executives. Gargiulo, who I have begun to follow for his ‘straight-shooter’ domain advice, writes periodically for Forbes Magazine and certainly believes in the value of a great domain name, indicated by his decision in 2017 to purchase VPN.com for … [Read more...]