Below is a list of ways to market your business on the Internet including do-it-yourself ways and/the differences of hiring a fully managed solution provider or Internet marketing company to do it for you. Email Marketing Email marketing can be done in many different ways and it is very similar to bulk mail or every-door-direct where post cards would arrive to your home in the mail, it’s only in electronic form. Here we will discuss the most popular ways to deliver … [Read more...]
10 Simple Yet Effective Security Tips To Keep You Cyber Safe and Worry Less in 2020
PALM BEACH, FL - There is no shortage of security breaches and data leaks reported in the news this past year. As we all move into 2020, here are some simple tips to help keep you stay cyber safe, so you can worry less and have more to look forward to this year. Don't Shorten 2020 in Dates You shouldn’t shorten the year 2020 when signing things. Scammers can easily change the abbreviated date, for example from “3/30/20” to “3/30/2018”. Make sure to write out the full … [Read more...]
Malicious Web Code Added To Macy’s Website Leads to Critical Data Breach
PALM BEACH, FL - Right at the start of the year's busiest shopping season, retailer Macy's notified impacted customers (by letter) that an unauthorized third party was able to access sensitive customer payment information from the Macys.com checkout and wallet pages. The following information may have been accessed if it was typed into the affected web-pages by a customer: Payment card numbersPayment card security codesPayment card expiration datesFull … [Read more...]
How Much Does It Cost to Build A Mobile App For My Website? Do I “Need” One?
PALM BEACH, FL - One of the biggest misconceptions when it comes to building and maintaining your own mobile app is that the development phase is a set-it and forget it endeavor; it is never over. How Much Does It Cost? The cost to maintain a custom app can be steep ($10k-$100k) and each time IOS and Android release an update, most apps will need to have their code modified for the new version so developers must be within reach or on-board continually. This … [Read more...]
Think Your Domains Are Safe by Using Two Factor Authentication? Think Again
PALM BEACH, FL – Sometimes I read stories that really make me think (and worry). For those who have great domains under management, you might feel super-safe by using “two factor authentications”, where your mobile device is used to verify each login you make to your registry account by sending you a text message for confirmation. I’ve often thought how horrible it might be if someone got control of my mobile device and was able to use it to verify an account change … [Read more...]
Top 10 Ways to Market Your Small Business Online; Do-It-Yourself Marketing Strategies
WEST PALM BEACH - Every once in a while I'll come out with a list of goodies for those who look for website owner tips. Below is a list of these including the top ten best and/or most popular ways (in my opinion) to market your small business on the Internet including both do-it-yourself strategies and for those which aren't, reasons why you might be better off hiring a fully managed solution provider or Internet marketing company to do it for you. Some of these ideas you … [Read more...]
Robo Callers, Phone Spoofing, Auto Dialers; It’s No Longer Annoying, It’s Disruptive
NEW YORK, NY – Everyone gets them - and it’s starting to go from nuisance, to disruptive. Robocalls, Spammers and other automated dialers; it’s beginning to actually go from annoying to interfering with my day to day operations. They come in on both my telephones and mobile device. Constantly, all day and it is becoming far more than a nuisance to the point where the FCC is going to have to start getting more aggressive on this practice. Isn’t that what they do? I mean, … [Read more...]