PALM BEACH, FL – Most people who hear the generic dictionary word “Cola” more than likely associate it with the Coca-Cola beverage manufacturer, mostly known from its flagship carbonated soft-drink “Coca-Cola”, invented well over a hundred years ago in 1886. However, the 4-letter generic word represents a slew of Cola manufacturers and carbonated soft-drink brands - over 100 of them, including some which are considered “Cola-like” brands. It seems safe to assume … [Read more...]
McDonald’s Terminates Plans for Branded gTLDs; Requests ICANN Not Delegate String
NEW YORK, NY – According to a letter written to ICANN on May 2, 2017, the McDonald’s globally branded empire has indicated it has lost interest in running and maintaining its own gTLD domains, (.McDonalds and .MCD), by terminating its registry agreement. McDonald’s is one of the world’s most visited restaurants, serves over 117 countries feeding millions of customers every day. In its top five markets (U.S., France, the U.K., Germany and Canada) nearly 75% of the … [Read more...]
Over 200 Advertising Slogan and Tag Line Examples: Ideas for Building Your Brand
Advertising slogans are short, often memorable phrases used in advertising campaigns. They are claimed to be the most effective means of drawing attention to one or more aspects of a product. They also greatly help build your brand. According to "Creative Advertising" by Charles Whittier: "A slogan should be a statement of such merit about a product or service that is worthy of continuous repetitive advertising; is worthwhile for the public to remember; and is phrased in … [Read more...]