NEW YORK – There is an old saying “Follow the Money”, popularized by the 1976 drama-documentary motion picture “All the President's Men” which was about the Watergate scandal (I’ve yet to see the movie, but plan to). However, in this case, I prefer not to follow the money, because it looks like it's disappearing into a region of space-time; one exhibiting strong gravitational effects that nothing - not even particles and electromagnetic radiation such as light can escape … [Read more...]
Google’s Got Something Facebook Doesn’t; Weather-based Campaign Management
NEW YORK, NY – The war is on as Google and Facebook aggressively fight for businesses ad dollars, yet for the first time in a while, Google’s got something Facebook probably has not even thought about (yet) and that’s Weather-based Campaign Management. Facebook likely has better targeting with people’s true interests due to the ridiculous of amount of data people share with Facebook, but this weather based targeting sounds pretty interesting. Now you can increase or … [Read more...]