MENLO PARK, CA - Meta, the parent company of Facebook (which changed its corporate name in October 2021 to align with its vision for the "metaverse"), has acquired the domain "Threads.com" for its X (formerly Twitter) competitor, Threads. Originally, Meta launched the service using the domain "Threads.net" due to the prior ownership of Threads.com by another company, which was running a cloud-based team communications platform. In June 2024, the company that owned … [Read more...]
The Bing Advertising Network: A Strategic Companion to Google Ads for Businesses
FLORIDA - In digital advertising, diversification is key to maximizing reach, engaging diverse audiences, and driving conversions. While Google Ads reigns as a dominant force in online advertising, businesses stand to benefit from complementing their marketing efforts with alternative platforms such as the Bing Advertising Network. In this article, we delve into the fundamentals of the Bing Advertising Network and explore how businesses can harness its unique features to … [Read more...]