PALM BEACH, FL - A 2021 survey of more than 2,000 US internet users ages 16-74 showed that what consumers most want from ads is information. Half (49.7%) said they want ads to give them product info, while one-third (39.9%) want ads to offer discounts. About the Data: Findings are based on a February 2021 survey of 2,013 US internet users ages 16-74. … [Read more...]
Creative URL Marketing Similarities by “Gordon & Partners” & “Morgan & Morgan”
PALM BEACH, FL – Two law firms which I often get somewhat confused have marketing strategies which seem extremely similar. First is “Gordon & Partners, P.A.”, lawyers with four offices in South Florida which utilize the “For the Injured” trademark and have their site located at www.ForTheInjured.com. The second is “Morgan & Morgan”, a national personal injury firm which utilizes the “For the People” trademark with its website located at www.ForThePeople.com. … [Read more...]
Sources Say “Money.com” Sold for $20M; Net’s Seller Double Without Print Product
PALM BEACH, FL – The Internet domain name “Money.com” and its live website was all that was left when failed Money Magazine ceased printing its tangible physical copies last July. The entire business was for sale including its 400,000 or so monthly subscribers for $10 million by it’s owners Meredith Corp, publishers of newspapers, magazines, television stations and websites; with no buyer in sight, they ceased print and planned to focus only on its digital edition; lo and … [Read more...]
Winners and Losers; A Look at “Digital” Domains; Prices Over Last 10 Years
NEW YORK – With each passing day we are living and working in more of a 'digital' world. One of my latest companies is called "Cars Digital Inc." It is a digital advertising agency which focuses on lead generation specifically for car dealers. That's why today we are looking at domain name price changes over time for all URLs that changed hands at least twice over the past 10 years (22,065 publicly, those on record at NameBio) that also included the word "Digital". Thanks … [Read more...]