AUSTRALIA - A South Australian woman narrowly avoided a complete financial disaster after falling victim to a sophisticated business email compromise (BEC) scam that led to the loss of over $800,000. Authorities have since managed to recover a significant portion of the stolen funds, shedding light on the growing threat of cyber fraud in real estate transactions. The victim, who had been in the process of purchasing a property, received what appeared to be a legitimate … [Read more...]
Google to Phase Out Call & Chat Reporting on Google My Business Profiles
WEST PALM BEACH, FL - In a recent announcement Google revealed that it will discontinue the call and chat history features in Google Business Profiles by July 31, 2024. This move appears to be part of a broader effort to streamline Google's services and shift its focus elsewhere. While these changes will affect how businesses interact with their leads, it also presents an opportunity to enhance marketing efforts with proper planning and the right tools. What’s Changing in … [Read more...]