NEW YORK, NY - Anyone who develops website properties can tell you that the best website business you can possibly have is one that isn’t completely dependent on search engines and has a true following. However, there are two factors at play here; one, being, if your site is only receiving traffic from search engines, Google in particular can put a very real-hurtin’ on you in a minute; the other, point two, is that if your site doesn’t have direct advertiser relationships … [Read more...]
Ad Revenue Down? Here’s the Latest Things That Could Be Affecting Your Revenue
NEW YORK – You might say that declining ad revenue is becoming a typical part of the business; if you feel like you are constantly trying to find new ways to build both revenue and traffic on your domains while increasing the number of channels and ad networks you rely on, you’re far from alone. Publisher revenues are being squeezed across the board, and while sometimes you might even feel that the more web traffic you build, the less it pays out – you’re probably correct in … [Read more...]
If I Had Just Started With Domain Names Today, I Don’t Think I Would Make It
NEW YORK, NY – When I started in this industry it was the year 2000. The Internet looked very different than it does today, and people were just starting to get acquainted with Google. Search engine optimization was a lot easier to do with most people not having even heard of the term “SEO”. Back then, as a website owner, you were able to take advantage of certain techniques which could easily put you ahead of the majority. Compared to today, there was little competition … [Read more...]