WEST PALM BEACH, FL – Have you recently noticed your lead forms being filled out with fake information, phone numbers that don't work and/or email addresses that bounce back? Google's Display Network (GDN) and Microsoft's Audience Network (MSAN) both serve ads across a vast number of websites, apps, and video content. While both companies have robust fraud detection systems in place, bot traffic and fraudulent interactions can occur within these networks. Here’s … [Read more...]
Growing Scarcity of Geographic Domain Names: A Look at U.S. State Domains
PALM BEACH, FL - The internet landscape has undergone rapid transformation since the early days of the web (1990s), and one of the most valuable assets to emerge during this time is domain names. As businesses, organizations, and individuals rushed to stake their claims online, certain categories of domain names have become increasingly scarce, with geographic domains—particularly those tied to U.S. cities and states—standing out as prime real estate. Owning a domain like … [Read more...]
Google Announces Parked Domains Will Automatically Be Opted Out of Ad Serving
MOUNTAIN VIEW, CA - On Thursday, September 5, Google informed advertisers and users that they will be changing their Content Suitability policy, with new accounts being automatically opted out of serving ads on parked domains, beginning in October 2024. A parked domain is a domain name has been registered, but is not currently connected to an online service such as a website or email hosting. Simply put, it is a domain that has been bought but is currently unused; instead, … [Read more...]
7 Effective Do-It-Yourself (DIY) Ways to Market Your Small Business Online
Below is a list of ways to market your business on the Internet including do-it-yourself ways and/the differences of hiring a fully managed solution provider or Internet marketing company to do it for you. Email Marketing Email marketing can be done in many different ways and it is very similar to bulk mail or every-door-direct where post cards would arrive to your home in the mail, it’s only in electronic form. Here we will discuss the most popular ways to deliver … [Read more...]