I heard one of my first radio commercials today to use a “.info” domain name for its website address.
The commercial was about “Brain Imaging” research and was running on behalf of Stony Brook University Hospital and Yale University for their Department of Psychiatry using the domain name Imagers.info to promote Opportunities to Participate in Research.
I’ve always liked .info domain names very much when it comes to either “getting information” about something or “Travel Destinations”. I think .info domain names make perfect sense yet they are probably one of the leased valued and weakest domain extensions when it comes to sales prices.
It is a shame, .info always seemed much better to me than .net, .biz, etc. as I feel it supports more meaning. I have been holding onto some decent ones yet nothing has improved their value thus far. If anything, they seem to be worth even less now than they were years ago.
Some very large sites use .info domain names, such as New York’s train and bus systems by the Metropolitan Transportation Authority (MTA.info) (coincidentally, someone recently acquired Train.info and Bus.info [saw on DNJournal charts]) , Austrian Tourist Office (Austria.info) and The Spanish Tourism Board’s official website (Spain.info). To see more domains using the .info extension you can find some highlights on the registries site: https://info.info/whos-using
Where do you feel .info will go in coming years? Do you think .info domain will finally mature to a point where their value will increase?
About The Author: John Colascione is Chief Executive Officer of Internet Marketing Services Inc. He specializes in Website Monetization, is a Google AdWords Certified Professional, authored a ‘how to’ book called ”Mastering Your Website‘, and is a key player in several Internet related businesses through his search engine strategy brand Searchen Networks®
Snoopy says
Think values will continue to fall for .info. From this post it can be seen that it is mainly “government supported agencies” using them, i.e. people with no business sense. Even then the use is extremely limited.
YamadaMedia says
2012 – 8 million .info registrations
Today – 5 million
Don’t see a good aftermarket for .info going forward. Unless we are talking German speaking market.
Braxton says
You got to be kidding.
Yeah, they make logical sense structurally but the public adopting them and using them does not make sense.
Just because a university uses one or a train uses one does not make them smart people. In fact it either makes them ignorant, uninformed or just plain stupid.
Don’t look at them as having value and it going up or down, instead look at them as liabilities until sold or dropped. True for any asset, but especially true for .info and all the other old legacy, trash domains as well as 99.9% of all New TLDs.
Mark says
All extensions sell/work if there’s a buyer and .info is as good as any new g’s being released if the left and right work together.