NEW YORK, NY – Last week, news began to circulate the search optimization-spear that DMOZ.org, one of the oldest and most trusted web directories ever online, was discontinued forever (as of Mar 17, 2017). DMOZ was considered such an incredible resource, that Google itself mirrored it at directory.google.com, as did thousands of other sites across the net. However, Google discontinued the mirror on July 20, 2011, less than a year prior to announcing its “Google Penguin” … [Read more...]
Who Needs Domains and Websites Anyway? Google Say’s “You’re A Loser”
NEW YORK, NY - It started way-back years ago when business directory owners noticed that Google looked like it may be starting to get into the local directory game. These cool little listings with pointers on helpful maps started to show up on Google with phone numbers, addresses and links to websites. After a while webmasters started to say “Hey, this is diverting traffic away from my business directory… what’s going on here?” Further down the road, Google began to use not … [Read more...]
More Than Great Start to Getting Handle on Google’s RankBrain Algorithm
The new Whiteboard Friday from Moz went over RankBrain, Google's new ‘algorithm’ to adjust, its ‘algorithm’. The concept discussed RankBrain being more designed to evaluate the actual query, while the normal algorithm we’re all used to is designed to evaluate the pages which are returned as results. This is why you can't just optimize your pages for keywords and key phrases like the good ole’ days; you need to first determine how "user intent" could effect a query, change … [Read more...]
Think You Don’t Need Those Google Sponsored Results? You’re Dead Wrong!
If you thought that sponsored search results on the top of seach engines were just for those who are hard to find or those wanting to increase brand value you are dead wrong. A research study conducted by Wordstream.com shows just how inacurate this thought process is. Some key take-away information is below. … [Read more...]
Top 15 National Yellow Pages Websites Worth Your Business; Listed by Traffic
The "Yellow Pages" are still very much alive and well, they’re just not big, heavy tree-killing, paper-wasting books anymore. In 1886 when the very first official Yellow Pages Directory was created, the name "Yellow Pages" was actually unintentional; it came into use when a printer ran-out of white paper and yellow paper was used instead. Fast forward 130 years later, the term Yellow Pages was and is still so successful, there seems to be a thousand different “Yellow Pages”. … [Read more...]
Why LIUsedCars.com Is “The Best” Used Car Automotive Advertising Program for Dealers
Why The Long Island Used Cars Automotive Advertising Program Is "The Best" Used Car Automotive Advertising Program; Better Than Anything Else Available; And Priced to not just Compete, But Beat. First our team sets up a dealers inventory import feed for their store (wherever it comes from, often DealerTrack, AutoFunds.com, CarsforSale.com, DealerCarSearch, DealerSocket, vAuto, etc... We work with all automotive DMS vendors). Once we pull the inventory for the first … [Read more...]
Yellow Pages Directory Inc., Acquires Both Yellow Pages & White Pages .Green Environmental Domain Names
Yellow Pages Directory Inc., (YellowPagesGoesGreen.org), a business directory website at the forefront of the environmentally-conscious “Green” movement, has acquired the set of premium domains YellowPages.green and WhitePages.green, made available through the efforts of the DotGreen Community. Offered by Ireland-based Afilias Global Registry Services, the DotGreen Community was founded in 2007 by Annalisa Roger. “Going green is important today to achieve a sustainable … [Read more...]
Interesting Info-graphic: What Does an Unhappy Customer Cost Your Business?
I very rarely do anything with info-graphics but I happen to come across one I really like. It's called "What Does an Unhappy Customer Cost You?" It starts off by simply reminding you that almost everyone with a handheld device is now a reporter with a lot of power in their hands. Very true. Reviews, whether bad or good, go a very long way these days and almost everyone has the ability to get themselves heard. It then goes on to show you just how many people make purchases … [Read more...]
50 Best Online Local Business Directories for Local Citations
Local citations are still very important for search engine optimization when it comes to validating your businesses existence and landing you in Google local listing packs on the top of search results. Citations are 'mentions' of your business name and address on other webpages including links to your business on those pages. An example of a citation might be an online yellow pages directory or better business bureau listing where your business is listed. Below are the 50 … [Read more...]
Rich Snippets: The Absence of Star Ratings & Reviews In Google Search
Most Internet news agencies originally praised Google's decision to replace its local search business rating system with Zagat ratings. After all, the acquisition of Zagat data was a major business decision by the search engine giant who paid a hefty price for those scores, $125 million as originally reported by the Wall Street Journal (more recently reported by AP to be $151 million). However, it seems that business owners and local webmasters who run sites previously … [Read more...]
Business Listings Get New Name: “Places” Becomes “Google Plus Local”
Google local search results are becoming more important every day. As Google expands its local maps listings businesses continue to try determining why some sites out-rank or appear above them, particularity, in the local maps based results on Google’s first page. Recently, David Mihm, a search marketer who specializes in local SEO, released a study performed by 40 local search marketers from around the world (all of whom are listed on the survey results page). The study … [Read more...]