PHOENIX, AZ - With the boom of the artificial intelligence (AI) revolution the talk of the technology industry – both for good and bad – the demand for the .AI domain has skyrocketed. Originally an obscure country code top-level domain (ccTLD) for the small Caribbean island of Anguilla, it has spiked in popularity with tech companies looking to cash in on the AI craze, making it one of the most popular extensions out there currently. That being said, the US-based GoDaddy … [Read more...]
Threads.com Acquired by Facebook Parent Meta; Expected to Redirect Soon
MENLO PARK, CA - Meta, the parent company of Facebook (which changed its corporate name in October 2021 to align with its vision for the "metaverse"), has acquired the domain "Threads.com" for its X (formerly Twitter) competitor, Threads. Originally, Meta launched the service using the domain "Threads.net" due to the prior ownership of Threads.com by another company, which was running a cloud-based team communications platform. In June 2024, the company that owned … [Read more...]
Domain Names as Digital Real Estate: The Parallels of Scarcity and Value
PALM BEACH, FL - In the modern business landscape, owning a premium domain name can be as valuable as holding a prime piece of physical real estate. Just as with prime properties in desirable locations, premium domain names—short, memorable, and industry-specific web addresses—are in limited supply, which drives up their value over time. These digital assets, much like their physical counterparts, are scarce commodities, and their importance has only increased in an era where … [Read more...]
Growing Scarcity of Geographic Domain Names: A Look at U.S. State Domains
PALM BEACH, FL - The internet landscape has undergone rapid transformation since the early days of the web (1990s), and one of the most valuable assets to emerge during this time is domain names. As businesses, organizations, and individuals rushed to stake their claims online, certain categories of domain names have become increasingly scarce, with geographic domains—particularly those tied to U.S. cities and states—standing out as prime real estate. Owning a domain like … [Read more...]
Sensational Spelling: Variants on Generic Keyword Domains Growing in Popularity
WEST PALM BEACH, FL - At this point, the Internet has been around for a while, and there are countless number of domain names out there that have been snapped up for nearly every conceivable purpose. With that being said, an ever-growing number of legitimate brand name domains have been snapped up, giving rise to the growing popularity of alternate spellings of well known, generic, business-related keywords for domains, known as “sensational spelling.” Sensational spelling … [Read more...]
Google to Phase Out Call & Chat Reporting on Google My Business Profiles
WEST PALM BEACH, FL - In a recent announcement Google revealed that it will discontinue the call and chat history features in Google Business Profiles by July 31, 2024. This move appears to be part of a broader effort to streamline Google's services and shift its focus elsewhere. While these changes will affect how businesses interact with their leads, it also presents an opportunity to enhance marketing efforts with proper planning and the right tools. What’s Changing in … [Read more...]
Domain Registrar, Site Builder Squarespace Purchased by Permira for $6.9 Billion
NEW YORK, NY - Private-equity firm Permira has entered into a deal with Squarespace to acquire the website-building platform and domain host/registrar in an all-cash deal valued at $6.9 billion, according to an announcement made this week by both companies. The deal involves Permira paying approximately a 30 percent premium to Squarespace’s unaffected share price, which comes to $44 a share in cash; as a part of the transaction, the publicly-traded web company – … [Read more...]
Mastering Search Engine Marketing: Expert Insights for Small Business Owners
This sponsored content first appeared on Inside South Florida. All opinions and views are of the advertiser and does not reflect the same of WSFL-TV.1 MIAMI, FL - In today's fast-paced digital world, standing out and gaining visibility online can be a daunting task for small businesses. Thankfully, search engine marketing (SEM) offers a powerful solution to enhance online presence and drive targeted traffic to your website. Join us as we delve into the world of SEM with … [Read more...]
Popular Question: “If I Build My Website on Shopify Who Owns My Website?”
FLORIDA: I get this question quite often and it's pretty important to know the difference. I've discussed a bunch of similar issues with domain and site ownership in my book Mastering Your Website. If I build my website on Shopify who owns my website? Technically, you will own the website you build on Shopify, even though Shopify provides the platform and tools to create and run it. The keyword here is platform. Here's a breakdown: It's important to distinguish … [Read more...]
What Is Geofencing And How Does It Work?
FLORIDA - Geofencing is a location-based technology that creates virtual boundaries around a specific geographic area. These boundaries are defined by GPS, RFID, Wi-Fi, or cellular data. When a device, typically a smartphone or GPS-enabled device, enters or exits the predefined geographic area, it triggers a response or action. Here's how geofencing typically works: Imagine a virtual fence you can draw around any area, like your competitor's dealership or even … [Read more...]
Squarespace Sees Sharp Dropoff of Google Domains Customers After Acquisition
NEW YORK CITY - After acquiring Google Domains late last year after the internet giant decided to close down the service, Squarespace has seen a sharp drop-off of customers from the business in the subsequent months since the sale was completed, reports say. Back in July of 2023, Google abruptly announced that it would be ending its Google Domains service after nearly 10 years and would be selling the business and all of its assets to Squarespace, a New York-based website … [Read more...]
7 Effective Do-It-Yourself (DIY) Ways to Market Your Small Business Online
Below is a list of ways to market your business on the Internet including do-it-yourself ways and/the differences of hiring a fully managed solution provider or Internet marketing company to do it for you. Email Marketing Email marketing can be done in many different ways and it is very similar to bulk mail or every-door-direct where post cards would arrive to your home in the mail, it’s only in electronic form. Here we will discuss the most popular ways to deliver … [Read more...]
Ticket Marketplace Announces Acquisition of Vegas.com Travel Company for $240M
CHICAGO, IL - Vivid Seats Inc., a ticket exchange and resale company, announced during an earnings call with investors on Tuesday the acquisition of the Vegas.com internet domain in a cash and stock transaction valued at approximately $240 million. In a press release, Vivid noted that the Vegas.com domain provides the “most comprehensive event inventory of shows, attractions, and tours in Las Vegas, one of the world's most desirable destinations for leisure and … [Read more...]
Website Company Squarespace Enters Agreement to Purchase Google Domains
NEW YORK, NY - New York City-based website building and hosting company Squarespace announced this week that they will be entering into an agreement to purchase Google Domains – a domain name registrar operated by Google that offers domain registration, DNS hosting, dynamic DNS, domain forwarding, and email forwarding – in a deal that includes all of the company's assets, which includes approximately 10 million domains that are owned by millions of … [Read more...]
Is Paypal’s Algorithmic “FGA” (Flexible Guest Account) Checkout Killing Your Web Sales?
PALM BEACH, FL – I’ve been using Paypal for about 15 years now and while it’s a great and extremely simple way to except payments online, I dislike it as a single point of payment. While Paypal is very smooth and provides an easy and quick set up, many consumers avoid using Paypal from either: A) negative past experience or B) simply not sure if they can use it (confusion on whether or not users are required to have a Paypal account to use it). Imagine how many sales … [Read more...]