WEST PALM BEACH, FL - Saw.com Founder and CEO Jeffrey Gabriel’s recent interview with Domain Name Journal is not just another industry status update. Read closely, it is a window into how fundamentally the domain market has changed, why it is still strong, and why success today looks very different than it did a decade ago. The core theme running through his comments is simple: the market has … [Entire Story...]
Welcome to Strategic Revenue
Latest News
Apache-Level WordPress Hardening: Why Smart Site Owners Block Attack Endpoints
WEST PALM BEACH, FL - Most WordPress security advice focuses on plugins, dashboards, and application settings. That is useful, but it is not where the strongest protection begins. Real security, and real performance protection, starts one layer earlier: at the web server itself. Today I implemented a set of Apache configuration rules that block common WordPress attack endpoints before … [Entire Story...]
Legacy Newspapers Are Pricing Themselves Out of the Conversation With Paywalls
WEST PALM BEACH, FL - For more than a decade, paywalls have been positioned as the financial lifeline of legacy journalism; a necessary barrier designed to preserve revenue as print advertising collapsed. But as online conversation increasingly migrates to open, community-driven platforms, that same strategy is now quietly undermining the very visibility and relevance news organizations depend on … [Entire Story...]
AI Domains Flood the DNJournal Top 20 – What Happened to the King of Domains?
WEST PALM BEACH, FL - For more than two decades, DNJournal’s weekly Top 20 domain sales chart has served as a conservative barometer of the aftermarket’s highest end. The list is built on verified, reported transactions and has historically been dominated, often overwhelmingly, by .com domain names. That pattern has now been disrupted. A review of recent DNJournal Top 20 sales reveals an … [Entire Story...]
When Independent Analyses Converge: How AI Is Rewriting the Value of Domains
WEST PALM BEACH, FL - For years, debates about domain value have largely revolved around traffic mechanics - rankings, keywords, backlinks, and click-through rates. But artificial intelligence is quietly changing the foundation beneath all of that. What’s emerging now isn’t just a new search interface, but a fundamentally different way digital property is evaluated, referenced, and … [Entire Story...]
Regulation Doesn’t Weaken App Stores – It Gives Them Even More Control
WEST PALM BEACH, FL - Today, Google sent developers an update about age verification laws in the United States. On its face, the message looked narrow and procedural - a paused rollout in Texas, upcoming compliance in Utah and Louisiana, and a reminder that Google Play would handle verification at the store level. But beneath the legal footnotes and API references sits a much larger story - one … [Entire Story...]
Why the SERP.com Acquisition Makes Sense for a Subscription-Based Business
The recent acquisition of SERP.com for $210,000 may look, at first glance, like just another six-figure domain sale. In reality, the transaction highlights how premium domains can function as practical growth assets for subscription-based software companies rather than vanity purchases. The buyer, SerpAPI, operates a paid API service that provides structured search engine results data to … [Entire Story...]
Why the Rams.com UDRP Loss Matters More Than Most Panel Decisions
WEST PALM BEACH, FL - For more than two decades, domain-name disputes have been guided by a widely accepted principle: when a domain registrant attempts to sell a domain to a trademark owner for a substantial sum, that offer is often treated as evidence of bad-faith registration. The Uniform Domain Name Dispute Resolution Policy (UDRP) expressly identifies this type of conduct as a hallmark of … [Entire Story...]
The Domain Nissan Motor Couldn’t Buy, Couldn’t Win, and Still Doesn’t Control
WEST PALM BEACH, FL - If you type Nissan.com today, December 2025, you still won’t end up on Nissan Motor’s website. After 25+ years of lawsuits, filings, injunctions, offers, counters, bad press, and global brand confusion, the automaker continues to operate from NissanUSA.com while Nissan.com remains in the hands of the estate of one man: Uzi Nissan. And remarkably, the story is still … [Entire Story...]
AI Search Engines: A Look at Today’s Leading Models and Providers
WEST PALM BEACH, FL - Artificial intelligence is transforming how people search for information online. Instead of relying strictly on traditional search engines that return lists of links, new AI-powered systems generate direct answers, summaries, insights, and even reasoning steps in real time. These tools are built on large language models (LLMs) that can understand questions, synthesize … [Entire Story...]
From Defense to War: U.S. Government Deploys Bold New “WAR.gov” Domain
WASHINGTON, D.C. - The United States government has begun directing Internet traffic from the long useed Defense.gov - the primary digital home of the Department of Defense for more than two decades - to a newly activated domain: WAR.gov. The change, now visible to the public, marks a major shift in federal branding and domain strategy, coinciding with the administration’s 2025 initiative to … [Entire Story...]
Prime Loyalty Rebrands as URLs.com; Smartest Rebrand in Recent Memory
NEW YORK, NY – The domain industry saw a notable identity shift recently with the announcement that Prime Loyalty has officially rebranded to URLs.com, a move that, in my view, represents one of the clearest examples in years of a company adopting a brand that truly reflects what it does. The change was revealed by owner Jeff Garbutt, whom I’ve met at several domain conferences over the years. … [Entire Story...]